The Nu Guide: How to work Nu into your everyday routine
When it comes to intimate health, looking after the skin of our vulvo-vaginal area, most of us assume we need to wait until something feels wrong before we do anything about it: Discomfort. Dryness. Irritation.
But what if support wasn’t reactive? What if it was simply part of your day, just like your morning cup of tea, moisturising your face or brushing your teeth?
Your “best bits” don’t exist in isolation. Your vulva and vagina are just as important as any other part of your body. Care and maintenance should be part of your everyday life.
Morning: Starting Comfortable
Mornings are often rushed. You’re getting ready, getting out the door, getting on with it. But they’re also an opportunity to set the tone for how your body feels for the rest of the day.
After showering, when your skin is clean and slightly damp, it’s the perfect time to:
Add a light layer of support to protect sensitive skin
Prevent friction before it starts
Keep things feeling comfortable from the get-go
Whether you’re heading into a long workday, a workout, or just a lot of time on your feet, this small step can make a noticeable difference.
Our top tips:
Use Nu Butter as a lip balm
Apply Nu Balm as a daily vulval moisturiser
If you use topical low dose estrogen, mornings can be a good time to apply
During the Day: Movement, Friction, Life
Life isn’t gentle on our bodies. We walk, sit, exercise, commute, carry, stretch, sweat. And often in clothes that weren’t exactly designed with comfort in mind.
That’s where things can start to feel:
A little irritated
A bit chafed
Not quite right
Adding a barrier before or during these moments can help reduce that build-up of friction and sensitivity.
Think:
Long walks or workouts
Warm weather and humidity
Tight clothing or new fabrics
Busy days where you’re constantly on the move
It’s not about doing more. It’s about preventing that end-of-day discomfort that creeps up quietly.
Our top tips:
Use Nu Balm for dry or sensitive areas
Use Nu Butter anywhere you think you might chafe
In Between: The Moments You Don’t Think About
Some of the most impactful care happens in the moments we usually overlook.
After using the toilet. After swimming. After being in damp or tight clothing for too long.
These are small transition points where your skin and tissues can feel more vulnerable.
A little support here can:
Restore comfort quickly
Soothe sensitivity before it escalates
Help you feel like yourself again, faster
No big routine required, just tuning in when something feels slightly “off”.
Our top tips:
Apply Nu Butter as a protective layer after swimming
Avoid sitting in damp clothing for any length of time
Apply Nu Balm to your vagina or vulva if these areas are dry or irritated
Evening: Winding Down, Reconnecting
Evenings are when you finally slow down. When your body catches up with everything it’s been through during the day.
This is a good time to:
Soothe any lingering irritation
Replenish moisture
Tend to those dry heels and elbows
It’s also when intimacy often shows up—whether that’s connection with a partner, or simply feeling more at ease in your own body.
Support here isn’t about performance. It’s about comfort, ease, and removing barriers so you can relax into the moment.
Our top tips:
Use Nu Butter as a facial night mask (apply serums underneath to lock in their effect)
Get your hands on Nu Balm for sensual time, with or without a partner. Check out our article on all things lube here.
Before Bed: Quiet Care
Night-time is when your body does its best repair work.
A simple step before bed can:
Support skin recovery
Maintain hydration
Help you wake up feeling comfortable, not irritated
No 10-step routine. No complicated system. Just a small act of care that works with your body while you rest.
Our top tips:
Apply Nu Balm after a shower so it can work its magic while you sleep
Use Nu Butter as a lip balm so you wake up with soft, moisturised lips
For Every Body, Every Day
This isn’t about age, stage, or circumstance.
It’s not just for menopause. Not just for postpartum. Not just for when something goes wrong.
It’s for:
Active days and slow days
Busy routines and quiet evenings
Anyone who wants to feel comfortable in their body
Our top tips:
Nu Butter is amazing for kids’ eczema-prone skin, scrapes or bug bites
If your partner has a beard and suffers from beardruff, Nu Balm is a soothing solution
A Different Way to Think About Care
We’ve been taught to treat intimate health as something separate. Something we only think about when we have to.
But your body doesn’t work like that. It’s always responding. Always adapting. Always carrying you through your day. And supporting it doesn’t need to be complicated.
It can be as simple as:
A moment in the morning
A check-in during the day
A reset in the evening
Small things done consistently, so that you can spend more time feeling like yourself. Let us know your favourite ways to work Nu into your routine!
